While we’re all busy Facebooking and Instagramming, did you know that teachers and administrators are using LinkedIn to:
- Find new funding and grant opportunities
- Connect to peers
- Feature a private school’s page for more exposure to parents and potential students
- Find opportunities for professional development (through LinkedIn Classes)
While LinkedIn was previously known as a primary career and jobs–focused platform, now more than ever it is helping professionals expand, learn and contribute to the nationwide educational conversation.
Just spending 20 minutes once a week on this platform can help your networking, fundraising, and educational insights grow over time. Not only will you be able to have a school profile that parents can share, but you’ll also be able to reach out to organizations who might support a new capital funds campaign! LinkedIn is also great for making connections worldwide with other teachers and private schools.
For teachers who are future-focused on behalf of students, (we know all of you are) it’s also helpful to know how to utilize LinkedIn because your students will be using it as well to possibly gain a job or to profile their experience and background for networking opportunities.
Imagine too how your school can connect to alumni and supportive donors on LinkedIn and expand your networking and online profile to prospective students and parents.
How to Build Your LinkedIn Profile If you haven’t yet claimed a profile on LinkedIn, it’s easy to start – just register and add your profile picture, background picture, bio and work and educational history.
How to Build Your School Page You can also build your school home page on LinkedIn and highlight not only your students’ achievements, but also your school focus and mission overall, including news updates about the school. As more of your parents and alumni follow your page, you’ll have more insight on their own professional achievements enabling another avenue for building long-term supporter relationships.
Pages to Follow
For instance, did you know that as a teacher or administrator looking for potential grants that you can follow the Gates Foundation on LinkedIn – https://www.linkedin.com/company/bill-&-melinda-gates-foundation/ , which regularly updates its granting opportunities.
If you’re looking to stay abreast of the latest cultural competency courses for professional development, here’s just one example of a superb course offering – https://www.linkedin.com/learning/cultivating-cultural-competence-and-inclusion .
Groups to Join
For groups to join that might be beneficial – https://www.linkedin.com/groups/3795424/ – Educational Leadership: System & School Improvement to Increase ALL Students’ Growth & Achievement –has over 93000 members and growing.
Are you curious how other teachers are using technology and keeping up with the latest insight on technology use in classroom? This group might be a good fit for you – Education 2.0: Educational Innovation Through Technology – https://www.linkedin.com/groups/3728476/ .
Or how about this group – https://www.linkedin.com/groups/699207/ – Education Strategies for Parents, Teachers, Educators and School Staff, which has over 56,000 members and growing!
Or this group – Principals and Teachers – which has 45,000 members – https://www.linkedin.com/groups/1933849/ .
Are you a science teacher? This group might be a great fit for you – https://www.linkedin.com/groups/1791816/ – National Science Teachers Association.
Creating your own hashtags for alumni to use on LinkedIn is a powerful way to connect with one another to support your school’s fundraisers or latest technology initiative. Using the same hashtags in all of your posts allows others to quickly find information in their news feeds.
For K-12 educators here’s another superb learning resource on LinkedIn – https://www.linkedin.com/learning/topics/k-12-education .
For all educators, LinkedIn possibilities are endless, so we encourage you to take that “LinkedIn leap” and set up or expand your profile!
For schools, take the leap and set up a school profile as a Company Page on this immense networking platform.
Make sure to follow TADS on LinkedIn for the latest news in school administration software and operations including admissions, enrollment management, tuition management, and financial aid.