Industry Panel Discussion:

Conquering the New Normal


The last 24 months have forced school administrators into thinking, operating, and forecasting differently. From admission, enrollment, financial aid, tuition, billing, and student information management, schools are adapting quickly to today’s changing environment.

Listen as Pete Upham, Executive Director of The Association of Boarding Schools (TABS), Peter Baron, Chief Member Relations Officer of the Enrollment Management Association (EMA), and Trish Surin, General Manager of Community Brands, discuss what their member schools have learned holistically from COVID-19, ways to apply those lessons, and how to adapt for admissions and retention success in the years to come.

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